Woodershipdown's Weblog


An open letter to Chipotle. You disgust me.
September 3, 2011, 7:11 pm
Filed under: Veg-Life

Dear Chipotle,

While your short film is aesthetically pleasing, it is nothing more than propaganda intended to trick consumers into believing that the animals you kill are happy to be part of your finished “product”. You clearly recognize that factory farming treats pigs (in this case) as a faceless commodity that is treated with no decency. The film shows the farmer making his farm “free-range” and loading the pigs sweetly into the Chipotle truck. Why not show where the truck heads off to? Because its the same factory that was depicted as cruel earlier, that’s why.

There is no such thing as humane murder. Let’s cut the crap. Your slogan “Naturally raised Beef”, is sickening. Cows are raised. Beef is the product you profit off of when you take a cow’s life. I think that fact alone accurately depicts where your values are.

Yours in disgust,

Andy

Watch film referenced here:

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